Maggi Promotional Key Visuals

“Mercadazo Maggi” is an annual promotion where consumers exchange MAGGI® product sachets for a basic food basket, supported by traditional, digital, and point-of-sale campaigns. The launch of Caldo de Costilla Desmenuzado MAGGI® brought the traditional flavor of ribs to everyday Colombian recipes, such as pea and bean soup, featured in Bogotá’s ADN newspaper.